Founder Experience

Min Soe Thiha

Strategic Development Communication (SBCC/C4D) Consultant |

Founder, Synthesis Productions |

International Film, Line Production & Commercial TVC Expert

Media producer and director with over 30 years of production experience

in Myanmar, including 12 years in-house with international NGO

PSI/Myanmar. I specialize in audience-driven storytelling — crafting

scripts and campaigns grounded in each partner's target audience and

communication goals, so the final production doesn't just look good,

but actually shifts attitudes and behaviour.

My work has also been trusted by international brands such as General

Electric, Microsoft, Coca-Cola, and Mitsubishi Electric, and by acclaimed

international feature films — giving me a rare combination of

humanitarian storytelling sensitivity and international production

standards. I am fluent in Myanmar, professionally proficient in

English and Mon, and experienced coordinating multi-location shoots, client

interviews, and cross-cultural teams.

1992–2000 —

Built a strong technical and creative foundation in media production, beginning with hands-on training in analog video editing and subtitling at Nan Oo Ngwe Kyar Video Editing Studio. Progressing into graphic design at SHARP Electronics and Eldorado Digital Media, expanded into advertising, music-related, and other commercial creative production while working alongside directors and production teams.

2001–2012 —

Developed into a creative, media, and production leader through a 12-year career with the international NGO Population Services International (PSI/Myanmar), including a one-year international assignment in Singapore. Beginning as a Video Editor, progressed through increasingly senior roles including Media Consultant, Creative Manager, Media Development Manager, and Media Producer, leading media development and production across a broad portfolio of public health areas, including HIV & STIs, TB, Malaria, Family Planning and Reproductive Health, Pneumonia, Diarrhea, and Safe Water. Produced health education campaigns, documentaries, commercial productions, and public health television content, including a TV series addressing HIV/AIDS and Malaria. 

In 2006, expanded international experience through photography and graphic design work in Singapore, further strengthening visual storytelling and commercial creative skills. 

Returning to PSI/Myanmar in 2007, continued to lead high-impact public health and social marketing productions for initiatives and brands including Aphaw Condoms, Super Net, Water Guard, DOTS, OK Family Care, and Sun Clinics.

Selected to receive the PSI President’s Award for outstanding performance in 2003. In 2008, received formal recognition from PSI President & CEO for going beyond the call of duty during the humanitarian response to Cyclone Nargis, including field support and relief distribution in the Delta.

This period laid the foundation for an independent, entrepreneurial approach to creative and media production, combining technical expertise, creative leadership, strategic communication, field experience, and end-to-end production management.

2012 —

Founded Synthesis Productions, bringing together two complementary disciplines developed over more than two decades: strategic creative communication and professional media production. This marked the beginning of an independent production practice built to serve both development communication and international commercial production with a consistent standard of creative quality, technical execution, and professional discipline.